G-Unit was an American hip hop group formed by longtime friends and East Coast rappers 50 Cent, Tony Yayo, and Lloyd Banks. After amassing a string of self-released mixtapes in the early 2000s, the group released their debut album Beg for Mercy in 2003, which went on to ship over four million copies in the US and was certified quadruple platinum by the Recording Industry Association of America (RIAA).

Curtis James Jackson III, known professionally as 50 Cent, is an American rapper, actor, television producer, and businessman. Born in South Jamaica, a neighborhood of Queens, Jackson began pursuing a musical career in 1996. In 1999-2000, he recorded his "debut" album Power of the Dollar for Columbia Records, however he was struck by nine bullets during a shooting in May 2000, causing its release to be cancelled and Jackson to be dropped from the label. His 2002 mixtape, Guess Who's Back? was discovered by Detroit rapper Eminem, who signed Jackson to his label Shady Records, an imprint of Dr. Dre's Aftermath Entertainment and Interscope Records that same year.