García Hurtado de Mendoza y Manrique, 5th Marquis of Cañete was a Spanish Governor of Chile, and later Viceroy of Peru. He is often known simply as "Marquis of Cañete". Belonging to an influential family of Spanish noblemen Hurtado de Mendoza successfully fought in the Arauco War during his stay as Governor of Chile. The city of Mendoza is named after him. In his later position as Viceroy of Peru he sponsored Álvaro de Mendaña's transpacific expedition of 1595, who named the Marquesas Islands after him.

The Royal Governor of Chile ruled over the Spanish colonial administrative district called the Captaincy General of Chile, and as a result the Royal Governor also held the title of a Captain General. There were 66 such governors or captains during the Spanish conquest and the later periods of Spanish-centered colonialism. Since the first Spanish–Mapuche parliaments in the 17th century it became an almost mandatory tradition for each governor to arrange a parliament with the Mapuches.