Whedonesque.com is a collaborative weblog devoted to the works of Joss Whedon. Submissions of new content ended on August 21, 2017, following the publication of an open letter by Whedon's ex-wife Kai Cole. At its inception in 2002, Whedonesque covered Buffy the Vampire Slayer and Angel, but expanded to follow Whedon's professional output, as well as the careers of cast and crew associated with Whedon projects. Since 2004, the site has been recognized in other media outlets by awards and citations of Whedon's writings posted to Whedonesque. Beyond being an informational site, Whedonesque has been referenced in books and cited in academic papers, it was used by marketers to drum up interest in Buffy products and by comic book editors to gauge reader reactions. Whedon has posted his personal political views to the site, such as during the 2007–2008 Writers Guild of America strike; this led some to mistakenly believe that Whedonesque is Whedon's personal or official site and prompted some fans to take up the writers' cause.
Whedonesque was started in mid-2002 by Caroline van Oosten de Boer, who remains the site owner as of February 2009, Milo Vermeulen. Whedonesque started with a set of rules designed to mandate linking to external sites, encourage civil conduct, discourage copyright violations, minimize discussion of perpetually contentious issues; the first print media mention of Whedonesque was a one sentence blurb in USA Today a month after its launch. In 2003, it was cited as one of two top Buffy Internet sites in an article commemorating the show's end; the site's popularity grew further once Whedon himself started posting. Whedon first acknowledged reading Whedonesque in late 2004, the account'joss' was created for his use on August 15, 2004. Whedon's first post directly to the site was on April 27, 2005, announcing preview screenings of Serenity, he extended his involvement, using the site as a means of communication with fans on topics including his own fandom of Veronica Mars, the canonicity of Buffy Season 8 comic books, status updates on his projects.
Through the use of tagging, Whedonesque maintains a list of threads Whedon has started or in which he has posted. In 2006, Angel: After the Fall comic book author Brian Lynch began posting to Whedonesque as well. Late 2004 saw the first two recognitions of Whedonesque.com by major Internet media. On November 22, 2004, Whedonesque was selected as SciFi.com's Site of the Week, which commented "first-rate weblog on all things Joss-related" that "has clearly laid-out guidelines for posting and a solid policy on how to label spoilers." On December 14, 2004 USA Today's Pop Candy selected "the Whedonesque gang" as the 70th of its "top 100 people of 2004", calling it "... comforting to visit Whedonesque.com each day, where piles of links are posted by my fellow Joss Whedon obsessives." In 2005, Whedonesque was cited as a case study in marketing success. In early 2007, Whedon announced the end of his relationship with the Wonder Woman movie in a Whedonesque post, directly cited in traditional media, including Reuters, the Los Angeles Times, industry press.
That year Whedonesque was cited in much more modest coverage of Whedon's involvement with Runaways and The Office. In February 2008, Whedonesque was cited as a source in a New York Times piece on Steven Brust's Firefly novel, My Own Kind of Freedom; that year, Whedonesque was cited in mainstream media treatment of Dollhouse and Dr. Horrible's Sing-Along Blog; the site was taken offline for a day by the attention prompted by the release of Dr. Horrible, resulting in the site's movement from Pair.com, where it had originated, to Mediatemple.net. Unlike previous mainstream media mentions, Dollhouse and Dr. Horrible have garnered Whedonesque mainland European media attention. In August 2008, Wired cited Whedonesque in its coverage of the YouTube leak of a demo reel for the never-produced Buffy the Animated Series. At the same time as major media outlets began noting Whedonesque.com as a source, it received more recognitions, including The Times Online's Blog of the Week, awarded to Whedonesque on March 4, 2006.
The Times review stated that "All the latest news items and sightings concerning the one-time wonder boy and the creator of Buffy the Vampire Slayer are logged daily by the kind of people who appreciate smart, sophisticated dialogue and plotting." Whedonesque won SyFy Portal's Genre Award for Best Web Site of 2006, was nominated for same award in 2007, 2008 and 2009. Entertainment Weekly selected Whedonesque as one of the 100 Greatest Websites on December 20, 2007. In May 2008, EW selected Whedonesque as eighth on their list of 25 Essential Fansites, calling it "a reservoir of material about anyone who's starred in his nerd-magnet projects: Buffy and Firefly/Serenity."Whedon has used Whedonesque as a personal blog, comparing the Stoning of Du'a Khalil Aswad to the Captivity advertising controversy. He posted multiple messages during the 2007–2008 Writers Guild of America strike. While Whedon has no official website, that role is sometimes erroneously attributed to Whedonesque.com, while other media outlets scrupulously describe the relationship between Whedon and the site.
In 2009, media websites continued to cite Whedonesque in discussions of Whedon's work. In coverage of Dollhouse, Anna Pickard of The Guardian's "TV & Radio Blog" called Whedonesque the "ultimate Joss-fansite" and quoted van Oosten de Boer and another Whedonesque administrator in a follow-up piece, while Rick Porter of Zap2it referred to it as "the clearinghouse for all things Joss". While an account for frequent Whedon collaborator Tim Minear had been created in 2005
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