Geritol is a United States trademarked name for various dietary supplements, past and present. Geritol is a brand name for several vitamin complexes plus iron or multimineral products in both liquid form and tablets, containing from 9.5 to 18 mg of iron per daily dose. The name conveys a connection with aging, as in "geriatric". The product has been promoted from almost the beginning of the mass media era as a cure for "iron-poor tired blood".
A four-ounce bottle of Geritol tonic with a child-resistant safety cap
Geritol tablets
The Beecham Group plc was a British pharmaceutical company. It was once a constituent of the FTSE 100 Index. Founded by Thomas Beecham who opened the first factory in St Helens, Lancashire in 1859, Beecham focused on marketing the business by advertising in newspapers and using a network of wholesale agents in northern England and in London, rapidly building up the business. In August 1859 he created the slogan for Beecham's Pills: "Worth a guinea a box", considered to be the world's first advertising slogan, which helped the business become a global brand.
Beecham's Clock Tower built in 1877; the building still stands in St Helens, Merseyside, today serving as the College Administrative centre.
Image: Beecham Group logo