The Pleasure Beach Great Yarmouth is an amusement park located in the seaside resort town of Great Yarmouth, Norfolk, on the English east coast. It opened in 1909. The largest and most popular ride at the park is the wooden Roller Coaster which opened in 1932. There are also around twenty four other large rides at the park, as well as children's entertainment, amusement arcades, catering facilities, sweet shops and ice cream parlours.

Great Yarmouth, often called Yarmouth, is a seaside town which gives its name to the wider Borough of Great Yarmouth in Norfolk, England; it straddles the River Yare and is located 20 miles (32 km) east of Norwich. Its fishing industry, mainly for herring, shrank after the mid-20th century and has all but ended. North Sea oil from the 1960s supplied an oil-rig industry that services offshore natural gas rigs; more recently, offshore wind power and other renewable energy industries have ensued.