Green Giant and Le Sueur are brands of frozen and canned vegetables owned by B&G Foods. The company's mascot is the Jolly Green Giant.
1948 advertisement in Ladies' Home Journal
Jolly Green Giant statue in Blue Earth, Minnesota.
B&G Foods, Inc. is an American branded foods holding company based in Parsippany, New Jersey. The company was formed in 1996 to acquire Bloch & Guggenheimer, a Manhattan-based producer of pickles, relish and condiments which had been founded in 1889.
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