HICOM Automotive Manufacturers (Malaysia) Sdn. Bhd. (HA) is part of the DRB-HICOM Bhd. company for production and assembly of automobiles. The company's headquarters is located in Pekan, Malaysia. Previously, the company was also known as Automotive Manufacturers (Malaysia) Sdn. Bhd.

The first generation Proton Saga was the first automobile produced by Malaysian automobile manufacturer, Proton. It was based on the 1983 Mitsubishi Lancer Fiore as a result of a joint venture between HICOM and Mitsubishi. The Proton Saga was officially launched on 9 July 1985 by ex-prime minister Mahathir Mohamad. It was produced in both 4-door saloon and 5-door hatchback styles.