His Master's Voice is an entertainment trademark featuring a dog named Nipper, looking into the horn of a wind-up gramophone. Painted by Francis Barraud in 1898, the image has since become a symbol us
His Master's Voice (1898) by Francis Barraud, amended in 1899 to display a gramophone.
The His Master's Voice trademark has appeared on many record labels, such as this 1928 Whispering Jack Smith release from The Gramophone Company in the United Kingdom.
Following EMI's retirement of the British His Master's Voice record label in 1993, the trademark then became best known in the United Kingdom as the logo for the HMV entertainment retailer.
The Victor Talking Machine Company in the United States used the His Master's Voice trademark from 1901 onwards. The above example is an advertisement from 1921.