Hollywood Forever Cemetery is a full-service cemetery, funeral home, crematory, and cultural events center which regularly hosts community events such as live music and summer movie screenings. It is one of the oldest cemeteries in Los Angeles, California and is located at 6000 Santa Monica Boulevard in the Los Angeles neighborhood of Hollywood. It was founded in 1899 as Hollywood Cemetery, and, from 1939, was known as Hollywood Memorial Park until 1998 when it was given its current name. The studios of Paramount Pictures are located at the south end of the same block, on 40 acres (16 ha) that were once part of the cemetery which held no interments.

Max Factor Sr., born Maksymilian Faktorowicz, was a Polish-American businessman, beautician, entrepreneur and inventor. As a founder of the cosmetics giant Max Factor & Company, he largely developed the modern cosmetics industry in the United States and popularized the term "make-up" in noun form based on the verb.