The Japanese language makes use of a system of honorific speech, called keishō (敬称), which includes honorific suffixes and prefixes when referring to others in a conversation. Suffixes are often gender-specific at the end of names, while prefixes are attached to the beginning of many nouns. Honorific suffixes also indicate the speaker's level and refer an individual's relationship and are often used alongside other components of Japanese honorific speech.
Endō-san tanjōbi omedetō (Happy Birthday, Mr. Endō)
Okyaku-sama
Matomaru-kun (まとまるくん) on an eraser
Badges for sale bearing names suffixed with -chan
Honorific speech in Japanese
The Japanese language has a system of honorific speech, referred to as keigo , parts of speech that show respect. Their use is mandatory in many social situations. Honorifics in Japanese may be used to emphasize social distance or disparity in rank, or to emphasize social intimacy or similarity in rank. Japanese honorific titles, often simply called honorifics, consist of suffixes and prefixes when referring to others in a conversation.
The beautifying prefixes o- (お〜) and go- (ご〜) are commonly used for certain words, such as お湯 (o-yu) and お茶 (o-cha)—hot water and tea—on this tea machine.