Jay J. Adams was an American skateboarder. As a teen, he was the youngest member of the Zephyr Competition Skateboarding Team (Z-Boys). His spontaneous freestyle skateboarding style, inspired by ocean surfing, helped innovate and popularize modern skateboarding. His aggressive vertical tricks make him one of skateboarding's most influential stylists.

Skateboarding is an action sport that involves riding and performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry job, and a method of transportation. Originating in the United States, skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2009 report found that the skateboarding market is worth an estimated $4.8 billion in annual revenue, with 11.08 million active skateboarders in the world. In 2016, it was announced that skateboarding would be represented at the 2020 Summer Olympics in Tokyo, for both male and female teams.