The Kia Forte, known as the K3 in Asia, the Forte K3 or Shuma in China and Cerato in South America, Australia, New Zealand and Russia, is a compact car manufactured by South Korean automaker Kia since mid-2008, replacing the Kia Spectra. It is available in two-door coupe, four-door sedan, five-door hatchback variants. It is not available in Europe, where the similar sized Kia Ceed is offered.

Kia Corporation is a South Korean multinational automobile manufacturer headquartered in Seoul, South Korea. It is South Korea's second largest automobile manufacturer, after its parent company, Hyundai Motor Company, with sales of over 2.8 million vehicles in 2019. As of 2015, Kia is owned by Hyundai, which holds a 33.88% stake valued at just over US$6 billion. Kia in turn is a minority owner of more than twenty Hyundai subsidiaries ranging from 4.9% up to 45.37%, totaling more than US$8.3 billion.