"Kiwi" is a common self-reference used by New Zealanders, though it is also used internationally. Unlike many demographic labels, its usage is not considered offensive; rather, it is generally viewed as a symbol of pride and affection for most people of New Zealand.
A Kiwi holding a kiwi
The Bulford Kiwi was created above the town of Bulford on the Salisbury Plain in Wiltshire, England in 1919.
A can of Kiwi shoe polish
New Zealanders, colloquially known as Kiwis, are people associated with New Zealand, sharing a common history, culture, and language. People of various ethnicities and national origins are citizens of New Zealand, governed by its nationality law.
A group of young New Zealanders at a climate change protest in Wellington, 2019
Crowd at an Anzac Day Dawn Service at Wellington Cenotaph, 2011
New Zealand school-students of European descent
Māori and the British representatives signed the Treaty of Waitangi in 1840