Lateral thinking is a manner of solving problems using an indirect and creative approach via reasoning that is not immediately obvious. It involves ideas that may not be obtainable using only traditional step-by-step logic.
Maltese psychologist Edward de Bono (pictured in 2009) introduced the term "lateral thinking" in 1967.
Creativity is a characteristic of someone that forms something novel and valuable. The created item may be intangible or a physical object. Creativity enables people to solve problems in new or innovative ways.
Greek philosophers like Plato rejected the concept of creativity, preferring to see art as a form of discovery. Asked in The Republic, "Will we say, of a painter, that he makes something?", Plato answers, "Certainly not, he merely imitates."
Distributed functional brain network associated with divergent thinking
Training meeting in an eco-design stainless steel company in Brazil. The leaders among other things wish to cheer and encourage the workers in order to achieve a higher level of creativity.