Latrobe Brewing Company was founded in 1893 in Latrobe, Pennsylvania as part of the Pittsburgh Brewing Company. Forced to close in 1920 due to prohibition, it was purchased by the Tito brothers and reopened in 1933 selling “Latrobe Old German” and “Latrobe Pilsner” beers. The year 1939 saw the introduction of Rolling Rock beer and Latrobe became one of the largest breweries in the United States. It was purchased by Labatt Brewing Company in 1987, which in turn was purchased in 1995 by the Belgian brewing conglomerate corporation Interbrew, which merged later into InBev in 2004.

Latrobe is a city in Westmoreland County, Pennsylvania, United States. The population was 8,060 as of the 2020 census. A part of the Pittsburgh metropolitan area, it is located near Pennsylvania's scenic Chestnut Ridge. Latrobe was incorporated as a borough in 1854, and as a city in 1999. The current mayor is Eric J. Bartels.