Littlest Pet Shop is a Flash-animated musical children's television series produced by DHX Media and Hasbro Studios. The series is based on the Littlest Pet Shop and Blythe toylines by Hasbro and was broadcast on Discovery Family from November 10, 2012 to June 4, 2016. It centers on Blythe Baxter, a teen girl who, after moving into an apartment in a city named Downtown City, gains the ability to communicate with animals. Located below her apartment is the eponymous pet store where Blythe works and talks to a group of pets who regularly reside at a daycare in the shop. Worried that a corrupt rival business might drive their shop out of business, it is up to Blythe to drive business into the store with her pet fashion designs.

Blythe is a fashion doll, about 28 cm (11 inch) tall, with an oversized head and large eyes that change color with the pull of a string. It was created in 1972 and was initially only sold for one year in the United States by toy company Kenner. In 2001, the Japanese toy company Takara began producing new editions of Blythe dolls. There is a network of hobbyists who customize the doll for resale and create clothing and shoes for Blythe. Enthusiasts share photographs of their work and other types of dolls on the Internet.