Loving You is a 1957 American musical drama film directed by Hal Kanter and starring Elvis Presley, Lizabeth Scott, and Wendell Corey. The film was Presley's first major starring role, following his debut in a supporting role in the 1956 film Love Me Tender. The film follows a delivery man who is discovered by a music publicist and a country–western musician who wants to promote the talented newcomer.

Elvis Aaron Presley, also known mononymously as Elvis, was an American singer and actor. Known as the "King of Rock and Roll", he is regarded as one of the most significant cultural figures of the 20th century. Presley's energized interpretations of songs and sexually provocative performance style, combined with a singularly potent mix of influences across color lines during a transformative era in race relations, brought both great success and initial controversy.