MTM Enterprises was an American independent production company established in 1969 by Mary Tyler Moore and her then-husband Grant Tinker to produce The Mary Tyler Moore Show for CBS. The name for the production company was drawn from Mary Tyler Moore's initials.

Mary Tyler Moore was an American actress, producer, and social advocate. She is best known for her roles on The Dick Van Dyke Show (1961–1966) and especially The Mary Tyler Moore Show (1970–1977), which "helped define a new vision of American womanhood" and "appealed to an audience facing the new trials of modern-day existence". Moore won seven Primetime Emmy Awards and three Golden Globe Awards. She was nominated for the Academy Award for Best Actress for her performance in Ordinary People. Moore had a supporting role in the musical film Thoroughly Modern Millie. Moore was an advocate for animal rights, vegetarianism and diabetes awareness and research.