The Rich's Great Tree, now the Macy's Great Tree, was a large 70–90-foot (21–27 m) tall cut pine Christmas tree that had been an Atlanta tradition since 1948. As of 2013, the tree has been replaced by a much smaller artificial one in the parking lot, which was then moved back to the roof for 2014. Before ending the tradition in December 2023.
Macy's Great Tree
Rich's (department store)
Rich's was a department store retail chain, headquartered in Atlanta, Georgia, which operated in the southern U.S. from 1867 until March 6, 2005 when the nameplate was eliminated and replaced by Macy's. Many of the former Rich's stores today form the core of Macy's Central, an Atlanta-based division of Macy's, Inc., which formerly operated as Federated Department Stores, Inc.
Rich's 1906 building, known as the M. Rich and Brothers and Company Building at 52-54-56 Whitehall, now 82 Peachtree St. SE, as seen in 2013.
Rich's in Downtown Knoxville in 1955.
Rich's department store, Atlanta. Flagship store at 45 Broad Street which opened in 1924. Now part of the Sam Nunn Federal Center, and referred to as "The 1924 Building". From northeast facing southwest.
East side of 1924 store, from northeast looking southwest
