The Mahindra XUV300 is a subcompact crossover SUV produced by the Indian automaker Mahindra & Mahindra. It is based on the X100 platform of SsangYong Tivoli and has been sold in Indian market since February 2019. Mahindra slotted it in the segment along with their Bolero Neo to rival the Maruti Suzuki Vitara Brezza, Tata Nexon and the Ford EcoSport.

Mahindra & Mahindra is an automobile manufacturing company located in Mumbai, Maharashtra. It was established in 1945 as Mahindra & Mohammed and later renamed Mahindra & Mahindra. Part of the Mahindra Group, M&M is one of the largest vehicle manufacturers by production in India. Its unit, Mahindra Tractors, is the largest manufacturer of tractors in the world by volume. It was ranked 17th on a list of top companies in India by Fortune India 500 in 2018. Its major competitors in the Indian market include Maruti Suzuki India and Tata Motors. Dr. Anish Shah is the current CEO and Managing Director of Mahindra & Mahindra.