Marcelo Martins Moreno, known as Marcelo Martins in Bolivia and as Marcelo Moreno in other countries, is a retired Bolivian professional footballer who last played for Campeonato Brasileiro Serie A club Cruzeiro. He is considered one of the greatest Bolivian players of all time. With 108 caps and 31 goals, he is the national team's all-time capped player and all-time top goalscorer.

Cruzeiro Esporte Clube, known simply as Cruzeiro, is a sports club based in Belo Horizonte, Minas Gerais. Although competing in a number of different sports, Cruzeiro is mostly known for its association football team. It plays in the Campeonato Brasileiro Série A, the top tier of the Brazilian football league system, as well as in the Campeonato Mineiro, the state of Minas Gerais's premier state league.