Bibendum, commonly referred to in English as the Michelin Man or Michelin Tire Man, is the official mascot of the Michelin tire company. A humanoid figure consisting of stacked white tires, it was int
Sign for Michelin tyres featuring Bibendum
The original poster by "O'Galop" of Bibendum, the Michelin Man, produced in 1898. The text reads, "Now is the time to drink!! Which is to say: 'To your health, the Michelin tire drinks down the obstacle[s]!'"
Bibendum is one of several advertising characters featured in this advertisement from 1920
The Michelin Guide is a restaurant and hotel guide that has been published by the French tyre company Michelin since 1900. Originally created as a guide for French motorists, it later developed into a
Michelin Man
…to as Bib or Bibelobis. Michelin dominated the French tire industry for decades and remains a leading international tire manufacturer. Its famous guidebooks are widely used by travelers. Bibendum was depicted visually as a lord of industry, a master of all he surveyed, and a patriotic exponent of the French…
The first Michelin Guide, published in 1900
The 1911 Michelin Guide for the British Isles
Dishes made by Michelin-starred restaurants