Ryohin Keikaku Co., Ltd., doing business as Mujirushi Ryōhin, or Muji is a Japanese retailer which sells a wide variety of household and consumer goods.
Café&Meal MUJI, in Shinjuku, Tokyo, Japan
Muji Car 1000, the product of a 2001 collaboration with Nissan
Kenya Hara is a Japanese graphic designer, curator and writer from Okayama prefecture, Japan. He is a graduate of the Musashino Art University. Hara joined Nippon Design Center after graduating from m
Muji
…products for aesthetic reasons, and because it provides an alternative to traditional branded products. In terms of Muji's advertising of their products, Kenya Hara states that because customers perceived Muji in different ways, advertising would have to be used to present information rather than to communicate a…