James Byrd Jr. was an African American man who was murdered by three white men, two of whom were avowed white supremacists, in Jasper, Texas, on June 7, 1998. Shawn Berry, Lawrence Brewer, and John King dragged him for three miles behind a Ford pickup truck along an asphalt road. Byrd, who remained conscious for much of his ordeal, was killed about halfway through the dragging when his body hit the edge of a culvert, severing his right arm and head. The murderers drove on for another 1+1⁄2 miles before dumping his torso in front of a Black church.

Jasper is a city in and the county seat of Jasper County, Texas, United States. Its population was 6,884 at the 2020 U.S. Census, down from 7,590 at the 2010 U.S. Census. Jasper is situated in the Deep East Texas subregion, about 40 miles (64 km) west of the Texas-Louisiana state line. Jasper holds an annual Butterfly Festival the first Saturday in October to celebrate the migration of the monarch butterflies.