My Little Pony: Friendship Is Magic is an animated television series based on Hasbro's My Little Pony franchise. The series follows a studious pony named Twilight Sparkle, her dragon assistant Spike and her friends, Applejack, Rarity, Fluttershy, Rainbow Dash (Ball) and Pinkie Pie (Libman). They go on adventures and help others around Equestria, solving problems with their friendships.

Hasbro, Inc. is an American multinational conglomerate holding company incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of Kenner, Milton Bradley, Parker Brothers, and Wizards of the Coast, among others. As of August 2020, over 81.5% of its shares were held by large financial institutions.