NASCAR Arcade, initially known as NASCAR Rubbin' Racing outside North America, is a 2000 racing arcade game developed by Sega Rosso and released by Sega. It was produced at the suggestion of producer Kenji Arai, and the soundtrack was produced by Jun Senoue. The game is based on NASCAR, and carries an official license with permission from EA Sports, which permitted Sega to develop the game as a coin-op only title.
Poster art featuring Jeff Gordon and Dale Jarrett on the front row
The player, playing as Dale Jarrett, is battling Ernie Irvan for 23rd place at Richmond International Raceway; utilizing the optional third-person perspective.
Sega AM Research & Development No. 3, known as Hitmaker Co., Ltd. from 2000 to 2004, is a defunct division of Sega, a Japanese video game company. Established by 1993, AM3 was managed by Hisao Oguchi and developed a number of arcade games for Sega. Series introduced by AM3 include Virtual On, Sega Rally, Crazy Taxi, and Virtua Tennis. AM3's main focus was on arcade games until the release of the Dreamcast. Additionally, developers Tetsuya Mizuguchi and Kenji Sasaki developed Sega Rally Championship with AM3 before departing to form AM Annex, which later split into Sega AM9 and Sega AM5.
A Sega Rally Championship arcade cabinet
A World Club Champion Football set of cabinets