The NASCAR Cup Series is the top racing series of the National Association for Stock Car Auto Racing (NASCAR). The series began in 1949 as the Strictly Stock Division, and from 1950 to 1970 it was known as the Grand National Division. In 1971, when the series began leasing its naming rights to the R. J. Reynolds Tobacco Company, it was referred to as the NASCAR Winston Cup Series (1971–2003). A similar deal was made with Nextel in 2003, and it became the NASCAR Nextel Cup Series (2004–2007). Sprint acquired Nextel in 2005, and in 2008 the series was renamed the NASCAR Sprint Cup Series (2008–2016). In December 2016, it was announced that Monster Energy would become the new title sponsor, and the series was renamed the Monster Energy NASCAR Cup Series (2017–2019). In 2019, NASCAR rejected Monster's offer to extend the naming rights deal beyond the end of the season. NASCAR subsequently announced its move to a new tiered sponsorship model beginning with the 2020 season similar to other U.S. based professional sports leagues, where it was simply known as the NASCAR Cup Series, with the sponsors of the series being called Premier Partners. The four Premier Partners are Busch Beer, Coca-Cola, GEICO, and Xfinity.
Seven-time Winston Cup champion Dale Earnhardt
Seven-time NASCAR Cup Series champion, Jimmie Johnson
A Studebaker driven by Dick Linder in the 1951 Daytona Beach Road Course race.
Cale Yarborough's Chevrolet Chevelle Laguna
The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. It is considered to be one of the top ranked motorsports organizations in the world and is one of the largest spectator sports in America. The privately owned company was founded by Bill France Sr. in 1948, and his son, Jim France, has been the CEO since August 2018. The company is headquartered in Daytona Beach, Florida. Each year, NASCAR sanctions over 1,500 races at over 100 tracks in 48 US states, as well as in Canada, Mexico, Brazil and Europe.
1985 photo of Junior Johnson, 1950s NASCAR driver who began as a bootlegging driver from Wilkes County, North Carolina
The Streamline Hotel in Daytona Beach, Florida, where NASCAR was founded
Richard Petty's 1970 426 C.I. Plymouth Superbird on display
The start of the 2015 Daytona 500