Nathaniel Lindley, Baron Lindley
…Byrne v Van Tienhoven [1880] 5 CPD 344 Carlill v Carbolic Smoke Ball Company [1892] EWCA Civ 1, [1893] 1 QB 256, [1892] 2 QB 484 (QBD) - an advertisement containing certain terms to get a reward constituted a binding unilateral…