Nature conservation is the moral philosophy and conservation movement focused on protecting species from extinction, maintaining and restoring habitats, enhancing ecosystem services, and protecting biological diversity. A range of values underlie conservation, which can be guided by biocentrism, anthropocentrism, ecocentrism, and sentientism, environmental ideologies that inform ecocultural practices and identities. There has recently been a movement towards evidence-based conservation which calls for greater use of scientific evidence to improve the effectiveness of conservation efforts. As of 2018 15% of land and 7.3% of the oceans were protected. Many environmentalists set a target of protecting 30% of land and marine territory by 2030. In 2021, 16.64% of land and 7.9% of the oceans were protected. The 2022 IPCC report on climate impacts and adaptation, underlines the need to conserve 30% to 50% of the Earth's land, freshwater and ocean areas – echoing the 30% goal of the U.N.'s Convention on Biodiversity.

The conservation movement, also known as nature conservation, is a political, environmental, and social movement that seeks to manage and protect natural resources, including animal, fungus, and plant species as well as their habitat for the future. Conservationists are concerned with leaving the environment in a better state than the condition they found it in. Evidence-based conservation seeks to use high quality scientific evidence to make conservation efforts more effective.