Nerdfighteria is a mainly online-based community subculture that originated on YouTube in 2007, when the VlogBrothers rose to prominence in the YouTube community. As their popularity grew, so did coverage on Nerdfighteria, whose followers are individually known as Nerdfighters. The term was coined when John saw a copy of the arcade game Aero Fighters and misread the title as Nerd Fighters.

Vlogbrothers is a video blog channel on YouTube. The Internet-based show is created and hosted by the Green brothers: John Green and Hank Green. The first incarnation of the brothers' online broadcasting was the "Brotherhood 2.0" project, preceding the establishment of the pair's regular vlogging activity through the Vlogbrothers channel.