Neues Volk was the monthly publication of the Office of Racial Policy in Nazi Germany. Founded by Walter Gross in 1933, it was a mass-market, illustrated magazine. It aimed at a wide audience, achieving a circulation of 300,000. It appeared in physicians' waiting rooms, libraries, and schools, as well as in private homes.
Infamous Neues Volk poster, c. 1937: "60,000 ℛℳ is what this person with a hereditary illness costs the Volksgemeinschaft in his lifetime. Fellow citizen, that is your money too. Read Neues Volk. The monthly magazine of the Office of Racial Policy of the NSDAP."
Dr. Walter Gross wearing a Nazi Party uniform of a Hauptstellenleiter in 1933
A calendar published in 1938 showing "pure Aryans"
Blood and soil is a nationalist slogan expressing Nazi Germany's ideal of a racially defined national body ("Blood") united with a settlement area ("Soil"). By it, rural and farm life forms are idealized as a counterweight to urban ones. It is tied to the contemporaneous German concept of Lebensraum, the belief that the German people were to expand into Eastern Europe, conquering and displacing the native Slavic and Baltic population via Generalplan Ost.
Richard Walther Darré addressing a meeting of the farming community in Goslar on 13 December 1937 standing in front of a Reichsadler and Swastika crossed with a sword and wheat sheaf labelled Blood and Soil (from the German Federal Archive)
Origin of German colonisers in annexed Polish territories. Was set in action "Heim ins Reich"
