The Nuremberg rallies were a series of celebratory events coordinated by the Nazi Party in Germany. The first Nazi Nuremberg rally took place in 1923. This rally was not particularly large and did not have much impact; however, as the party grew in size, the rallies became more elaborate and featured larger crowds. They played a seminal role in Nazi propaganda events, conveying a unified and strong Germany under Nazi control. The rallies became a national event once Adolf Hitler rose to power in 1933, when they became annual occurrences. Once the Nazi dictatorship was firmly established, the party's propagandists began filming them for a national and international audience. Nazi filmmaker Leni Riefenstahl produced some of her best known work including Triumph of the Will (1934) and The Victory of Faith (1933), both filmed at the Nazi party rally grounds near Nuremberg. The party's 1938 Nuremberg rally celebrated the Anschluss that occurred earlier that year. The 1939 scheduled rally never came to pass and the Nazi regime never held another one as both the government and Nazi Party prioritized Germany's effort in the Second World War over everything else.

The Nazi Party, officially the National Socialist German Workers' Party, was a far-right political party in Germany active between 1920 and 1945 that created and supported the ideology of Nazism. Its precursor, the German Workers' Party, existed from 1919 to 1920. The Nazi Party emerged from the extremist German nationalist, racist and populist Freikorps paramilitary culture, which fought against communist uprisings in post–World War I Germany. The party was created to draw workers away from communism and into völkisch nationalism. Initially, Nazi political strategy focused on anti–big business, anti-bourgeois, and anti-capitalist rhetoric; it was later downplayed to gain the support of business leaders. By the 1930s, the party's main focus shifted to antisemitic and anti-Marxist themes. The party had little popular support until the Great Depression, when worsening living standards and widespread unemployment drove Germans into political extremism.