Once Bitten is the third studio album by American glam metal band Great White. It was released on June 17, 1987, by Capitol Records. The album became a commercial success, selling more than one million copies and being certified Platinum in April 1988. The anthem "Rock Me" became a hit single, charting in September 1987, and is one of Great White's best known songs. AllMusic explains in their review that it brought Great White a broader audience. "Save Your Love" also charted, becoming their most famous power ballad at the time, in February 1988. "Lady Red Light" and "All Over Now" would become fan favorites and be included among 15 tracks on their later retrospective, "Absolute Hits". It was the band's last album to feature bassist Lorne Black.

Great White is an American rock band formed in Los Angeles in 1977. The band peaked with several albums during the mid-to-late 1980s, including the platinum-selling records Once Bitten (1987) and ...Twice Shy (1989), and those albums' singles "Rock Me" and "Once Bitten, Twice Shy" received considerable airplay through radio and MTV. They charted two Top 40 hit singles on the Billboard Hot 100, with "Once Bitten, Twice Shy" and "The Angel Song." They continued to release new material into the 1990s. The band is named after both the shark with the same name, and Mark Kendall’s former stage nickname.