An online marketplace is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel ecommerce and can be a way to streamline the production process.
A Lazada warehouse in Cabuyao, Laguna, Philippines in 2018. Third-parties can ship inventory to customers from Lazada's warehouses and sell their products through Lazada's online marketplace.
An Uber driver in Bogotá, Colombia with the Uber app on a dashboard-mounted smartphone
E-commerce is the activity of electronically buying or selling products on online services or over the Internet. E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is the largest sector of the electronics industry and is in turn driven by the technological advances of the semiconductor industry.
Store closing flags outside a Toys R Us in Deptford, New Jersey. Despite investments, the chain struggled to win market share in the age of digital commerce.
