Pentagram is a design firm. It was founded in 1972, by Alan Fletcher, Theo Crosby, Colin Forbes, Kenneth Grange, and Mervyn Kurlansky at Needham Road, Notting Hill, London. The company has offices in London, New York City, San Francisco, Berlin and Austin, Texas. In addition to its influential work, the firm is known for its unusual structure, in which a hierarchically flat group of partners own and manage the firm, often working collaboratively, and share in profits and decisionmaking.
The former Pentagram building in Manhattan, at 204 Fifth Avenue, was designed by C.P.H. Gilbert. On top of the building at the time this image was taken (2010) is a statue by Antony Gormley, part of his Event Horizon installation on buildings around Madison Square
Theo Crosby was an architect, editor, writer and sculptor, engaged with major developments in design across four decades. He was also an early vocal critic of modern urbanism. He is best remembered as a founding partner of the international design partnership Pentagram, and as architect for the reconstruction of Shakespeare's Globe in London. However, his role as éminence grise in British architecture and design from 1950 to 1990 helped effect much broader changes. Crosby's archive is located at the University of Brighton Design Archives.
UIA Congress and Exhibition buildings on London's South Bank, 1961.
Crosby's 6m high sculpture "Flora", the Plaza Centre, Rotterdam, 1992.
