Pepsi Cool Cans
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The Pepsi Cool Cans are a series of promotional cola cans produced in 1990 with four different designs, as part of a PepsiCo advertising campaign. The designs passed into folklore, particularly the on
Two Neon cans arranged to display the alleged hidden word SEX.
Cola wars
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The Cola wars are the long-time rivalry between soft drink producers The Coca-Cola Company and PepsiCo, who have engaged in mutually targeted marketing campaigns for the direct competition between eac
Pepsi Cool Cans
…in 1990, from Memorial Day to Independence Day. This promotion marked the first change to the design on Pepsi cans since 1979. It occurred during the Cola wars, and the cans debuted at about the same time that rival Coca-Cola's MagiCans campaign was aborted. Pepsi Cool Cans were produced in four designs, called…
Coca-Cola and Pepsi vending machines side-by-side in Indianapolis, 1988