Prasoon Joshi is an Indian poet, writer, lyricist, screenwriter, communication specialist and marketer. He is the CEO of McCann World group India and Chairman APAC, a subsidiary of the global marketing firm McCann Erickson. He was appointed as the Chairperson of the Central Board of Film Certification on 11 August 2017.

The Central Board of Film Certification (CBFC) is a statutory film-certification body in the Ministry of Information and Broadcasting of the Government of India. It is tasked with "regulating the public exhibition of films under the provisions of the Cinematograph Act 1952." The Cinematograph Act 1952 outlines a strict certification process for commercial films shown in public venues. Films screened in cinemas and on television may only be publicly exhibited in India after certification by the board and edited.