Raúl Alejandro Ocasio Ruiz, known professionally as Rauw Alejandro, is a Puerto Rican singer and rapper. Referred to as the "King of Modern Reggaeton", he belongs to "the new generation" of Puerto Rican urban musicians. He is noted for his versatile music palette, as well as being the only mainstream male Latin artist to incorporate choreography into his creative vision. With an acclaimed discography, consisting of 4 studio albums, Alejandro is currently a leading act on the Latin music scene; he was declared the 10th most-streamed artist of the year on Spotify in 2022. In the three years since his album, Afrodisíaco, made its debut, he has earned two Latin Grammy Awards, two Billboard Latin Music Awards, an iHeart Radio Music Award, gone on a world tour, and had more wins out of his 214 career nominations.

When describing popular music artists, honorific nicknames are used, most often in the media or by fans, to indicate the significance of an artist, and are often religious, familial, or most frequently royal and aristocratic titles, used metaphorically. Honorific nicknames were used in classical music in Europe even in the early 19th century, with figures such as Mozart being called "The father of modern music" and Bach "The father of modern piano music". They were also particularly prominent in African-American culture in the post-Civil War era, perhaps as a means of conferring status that had been negated by slavery, and as a result entered early jazz and blues music, including figures such as Duke Ellington and Count Basie.