Reus is the capital of Baix Camp, in Camp de Tarragona, Catalonia, Spain. The area has always been an important producer of wines and spirits, and gained continental importance at the time of the Phylloxera plague. Currently it is known for its commercial activity, for being a centre for rock-climbing and as the birthplace of architect Antoni Gaudí.

Camp de Tarragona is a natural and historical region, as well as one of the nine regions (vegueries) of Catalonia. It is the third most populated region, with 536,453 inhabitants as of 2022.