Paul Jeffrey Ross known by the pseudonym Ross Jeffries, is an American author and pick-up artist.

Neil Darrow Strauss, also known by the pen names Style and Chris Powles, is an American author, journalist and ghostwriter. He is best known for his book The Game: Penetrating the Secret Society of Pickup Artists, in which he describes his experiences in the seduction community in an effort to become a "pickup artist." He is a contributing editor at Rolling Stone and also wrote regularly for The New York Times.