The thirteenth season of RuPaul's Drag Race premiered on January 1 and concluded on April 23, 2021. The cast was announced via Twitter on December 9, 2020. The competition is broadcast on VH1 in the United States and showcases 13 new queens competing for the title of "America's Next Drag Superstar". VH1 renewed both RuPaul's Drag Race and its spin-off RuPaul's Drag Race All Stars for a thirteenth and sixth season respectively on August 20, 2020. Casting calls for season 13 were opened in December 2019. In addition to airing on VH1, the premiere episode was simulcast across 5 other channels: Logo, MTV, MTV2, Pop, and The CW, becoming the most-watched episode in the franchise's history.

Jared Johnson, best known by the stage name Jaida Essence Hall, is an American drag queen and reality television personality best known for winning the twelfth season of RuPaul's Drag Race, and later returning to compete on the seventh season of RuPaul's Drag Race All Stars, an all-winners season. Since her season aired in 2020, Hall has been a staple of several domestic and international tours that feature Drag Race contestants, including Werq the World, A Drag Queen Christmas, and Drive 'N Drag. In October 2020, Johnson was a featured performer in Rihanna's Savage X Fenty Fashion Show Vol. 2.