The eighth season of RuPaul's Drag Race began airing on March 7, 2016. Returning judges include RuPaul and Michelle Visage, along with Ross Mathews and Carson Kressley, who shared judging responsibilities on an alternating basis. Twelve drag queens competed for the title of "America's Next Drag Superstar". The prizes for the winner are a one-year supply of Anastasia Beverly Hills cosmetics and a cash prize of $100,000. The full list of contestants was revealed during the NewNowNext Awards on February 1, 2016. The song "U Wear It Well" from RuPaul's album Butch Queen was featured in promotion for the show. On March 31, 2016, it was announced LogoTV renewed the show for a ninth season. It was the last season to solely be played on Logo, as the show moved to VH1 for its ninth season.

RuPaul's Drag Race is an American reality competition television series, the first in the Drag Race franchise, produced by World of Wonder for Logo TV, WOW Presents Plus, VH1 and, beginning with the fifteenth season, MTV. The show documents RuPaul in the search for "America's next drag superstar". RuPaul plays the role of host, mentor, and head judge for this series, as contestants are given different challenges each week. Contestants are judged by a panel that includes RuPaul, Michelle Visage, an alternating third main judge of either Carson Kressley, Ross Mathews, or Ts Madison, and one or more guest judges, who critique their progress throughout the competition. The title of the show is a play on drag queen and drag racing, and the title sequence and song "Drag Race" both have a drag-racing theme.