Scholastic Corporation is an American multinational publishing, education, and media company that publishes and distributes books, comics, and educational materials for schools, teachers, parents, children, and other educational institutions. Products are distributed via retail and online sales and through schools via reading clubs and book fairs. Clifford the Big Red Dog, a character created by Norman Bridwell in 1963, is the mascot of the company.

Clifford is the title character and protagonist of Clifford the Big Red Dog by Norman Bridwell, originally published in 1963. Clifford is also the star of the television series of the same name: Clifford the Big Red Dog, based on the book series, which ran on PBS Kids during the early 2000s and its reboot in 2019. He is the official mascot of Scholastic Corporation.