SUMMARY / RELATED TOPICS

Old man's car

An old man's car is stereotype of a car that appeals to older buyers rather than to younger ones. It is held in the United States automobile industry that such cars are difficult to sell. Several automobile manufacturers have taken steps to shake the perception that their cars are intended for an older generation because it tarnishes the brand's image in the eyes of younger buyers. Two automobile company executives are associated with the adage that "You can sell a young man's car to an old man, but you cannot sell an old man's car to a young man." Lynn Townsend, who became president of Chrysler in 1961, Semon Knudsen who became General Manager of Pontiac in July 1956. Knudsen espoused this philosophy during the changes that he made to Pontiac from 1957 to 1959, which began with the release of the Bonneville, intended to be a high profile announcement to the U. S. public that Pontiac was "no longer an old man's car company". Townsend had two teenage sons, according to Hoover, when Townsend took on the position of president "made it known to dad straightaway that this stuff was nowhere.

He was sensitive to the fact that the product line was nowhere out there with the young people.". Townsend used this rationale in his directive to change the image of the product line in October 1961. Ford employed this adage in its advertising for the Ford Focus in the United States. One advertisement showed a group of youths climbing out of the rear of the car after having pulled into a parking space too narrow for them to open the side doors. Another showed a similar group of youths nervously holding coffee cups as the car passed over a series of railway tracks. Mueller observes that Ford "could just as have demonstrated the ease of entry or exit for a cane user or a number of other features useful for drivers with limitations due to age or disability", but chose not to because that would be attempting to sell features that appeal to older people to young people, whereas the campaign that Ford went with sold features that appeal to younger people to both younger and older people. Whilst most buyers of Honda cars are in the 40 to 60 age range, the advertising for the cars "portrays youthful activities and targets a youth mindset".

Oldsmobile automobiles had, by the 1990s, long been branded as "old man's cars" and "Buick clones". John Rock became the chief executive in 1992, by January 1993 was implementing a strategy to bring in younger buyers that comprised "throw out old brands and creat new ones" and becoming more "Saturn-like". One part of doing so was an advertising campaign aimed at shedding the old man's car preconception, involving the slogan "This is not your father's Oldsmobile." Kassof states that the advertising campaign was a flop, further opines that it may indeed have backfired and introducing the old man's car preconception in the minds of those people who had not thought of Oldsmobile vehicles as being such. GM successfully courted younger buyers with the Buick brand, following the phaseout of Oldsmobile in 2004 and the phaseout of Saturn and Pontiac in 2010 after GM's bankruptcy. Old age and driving

West Jersey Football League

The West Jersey Football League is a superconference comprising 95 teams from public and private high schools in New Jersey, United States. Created in 2010, the WJFL reached its current size in 2016 covering most of South Jersey, with the addition of the football programs that had participated in the Cape-Atlantic League and the Colonial Conference to the teams participating from the Burlington County Scholastic League, Colonial Valley Conference, Olympic Conference and the Tri-County Conference; the teams are grouped into 16 six-team divisions grouped by geography, competitive balance, strength of program and other factors. The WJFL operates under the auspices of the Leagues and Conferences Committee of the New Jersey State Interscholastic Athletic Association; the league was created in 2010 as a way to better balance teams that had faced imbalances in the size and quality of teams within conferences. While some regretted the loss of old rivalries, the conference made an effort to establish crossover games between teams that had traditions under which they had played each other in the past.

With a decline in the number of student athletes playing football at West Windsor-Plainsboro High School North that would be inadequate for the school to field a team of its own, the West Windsor-Plainsboro Regional School District attempted to combine the teams from the two schools to have them operate as a single co-operative football team for the 2017-18 school year based at West Windsor-Plainsboro High School South. Given that the size of the schools is larger than the threshold established by the state for co-op programs, the proposal was rejected in a 76-16 vote by the West Jersey Football League and by the Leagues and Conferences Committee of the New Jersey State Interscholastic Athletic Association, before an appeal of the decision was rejected by the Commissioner of the New Jersey Department of Education. In August 2017, the district announced; the members of the canceled program will be eligible to play for the North junior varsity football team, but will not be able to play for the South team.

The league is divided into the following 16 divisions: American DivisionCherokee Chiefs Hammonton Blue Devils Kingsway Dragons Shawnee Renegades Washington Township Minutemen Williamstown Braves Capitol DivisionBurlington Township Falcons Hopewell Valley Bulldogs Lenape Indians Notre Dame Irish Rancocas Valley Red Devils Trenton Tornadoes Classic DivisionClayton Clippers Gloucester Catholic Rams Gloucester City Lions Pitman Panthers Schalick Cougars Wildwood Warriors Colonial DivisionAudubon Green Wave Collingswood Panthers Haddonfield Bulldawgs Overbrook Rams Sterling Silver Knights West Deptford Eagles Constitution DivisionCamden Catholic Fighting Irish Camden Golden Panthers Cherry Hill West Lions Pennsauken Indians Seneca Eagles Winslow Eagles Continental DivisionAtlantic City Vikings Bridgeton Bulldogs Egg Harbor Township Eagles Millville Thunderbolts St. Augustine Hermits Vineland Fighting Clan Diamond DivisionDeptford Spartans Glassboro Bulldogs Pennsville Eagles Penns Grove Red Devils Salem Rams Woodstown Wolverines Freedom DivisionBurlington City Blue Devils Florence Flashes Maple Shade Wildcats New Egypt Warriors Palmyra Panthers Riverside Rams Independence DivisionAbsegami Braves Cedar Creek Pirates Mainland Mustangs Oakcrest Falcons Ocean City Red Raiders St. Joseph Wildcats Liberty DivisionBordentown Scotties Cinnaminson Pirates Delran Bears Holy Cross Lancers Robbinsville Ravens Willingboro Chimeras Memorial DivisionGateway Gators Haddon Heights Garnets Haddon Township Hawks Lindenwold Lions Paulsboro Red Raiders Woodbury Thundering Herd National DivisionCherry Hill East Cougars Clearview Pioneers (South