Sergio Marchionne was an Italian-Canadian businessman, widely known for his turnarounds of the automakers Fiat and Chrysler, his business acumen and his outspoken and often frank approach, especially when dealing with unpalatable issues related to his companies and the automotive industry.
Marchionne in 2007
From left to right, Chrysler Group CEO Sergio Marchionne, Congressman Hansen Clarke (MI-13), Plant Manager Pat Walsh, US Treasury Secretary Tim Geithner, and UAW President Bob King on a tour of Jefferson North Assembly Plant (JNAP) in Detroit in April 2011
Marchionne wearing his classic black woolen sweater
Fiat S.p.A., or Fabbrica Italiana Automobili Torino, was an Italian holding company whose original and core activities were in the automotive industry, and that was succeeded by Fiat Chrysler Automobiles NV (FCA). The Fiat Group contained many brands such as Ferrari, Maserati, Fiat, Alfa Romeo, the Chrysler Group, and many more. On 29 January 2014, it was announced that Fiat S.p.A. was to be merged into a new Netherlands-based holding company Fiat Chrysler Automobiles NV (FCA), taking place before the end of 2014. Fiat Chrysler Automobiles became the new owner of Fiat Group. On 1 August 2014, Fiat S.p.A. received necessary shareholder approval to proceed with the merger. The merger became effective 12 October 2014.
Fiat 3 ½ CV (1899)
Corso Dante plant
Fiat tractor in a 1919 American magazine article
Lingotto factory (1928)