The Spice Girls are an English girl group formed in 1994, consisting of Mel B ; Melanie C ; Emma Bunton ; Geri Halliwell ; and Victoria Beckham. With their "girl power" mantra, they redefined the girl-group concept by targeting a young female fanbase. They led the teen pop resurgence of the 1990s, were a major part of the Cool Britannia era, and became pop culture icons of the decade.

Cool Britannia was a name for the period of increased pride in the culture of the United Kingdom throughout the mid and second half of the 1990s, inspired by Swinging London from 1960s pop culture. This loosely coincided with John Major's conservative government and the 1997 United Kingdom general election where Tony Blair's New Labour government won in a landslide. The success of Britpop and musical acts such as the Spice Girls, Blur, and Oasis reflected a renewed feeling of optimism in the United Kingdom following the tumultuous years of the 1970s and 1980s. The name is a pun on the title of the British patriotic song "Rule, Britannia!"