Staffordshire figures are a type of popular pottery figurine made in England from the 18th century onward. Many Staffordshire figures made from 1740 to 1900 were produced by small potteries and makers' marks are generally absent. Most Victorian figures were designed to stand on a shelf or mantlepiece and are therefore only modelled and decorated where visible from the front and sides. These are known as 'flatbacks'. They were shaped either by press moulding or slip casting.

The Staffordshire Potteries is the industrial area encompassing the six towns Burslem, Fenton, Hanley, Longton, Stoke and Tunstall, which is now the city of Stoke-on-Trent in Staffordshire, England. North Staffordshire became a centre of ceramic production in the early 17th century, due to the local availability of clay, salt, lead and coal.