Sunehra Sansar is a 1975 Bollywood film directed by Adurthi Subba Rao. It stars Rajendra Kumar, with Mala Sinha as his wife, and Hema Malini as his past love, who has re-entered his life to seek vengeance for abandoning her years ago.

Adurthi Subba Rao was an Indian film director, cinematographer, screenwriter, editor and producer known for his works predominantly in Telugu cinema. Rao is widely regarded as the intellectual fountain head of Indian drama films. He has garnered seven National Film Awards. Rao made his foray into cinema as Associate to Uday Shankar in the 1948 dance film Kalpana, which was showcased in the "Treasures from National Film Archive of India" at the 39th International Film Festival of India.