Santiago de Tequila is a Mexican town and municipality located in the state of Jalisco about 60 km from the city of Guadalajara. Tequila is best known as being the birthplace of the drink that bears its name, "tequila," which is made from the blue agave plant, native to this area. The heart of the plant contains natural sugars and was traditionally used to make a fermented drink. After the Spanish arrived, they took this fermented beverage and distilled it, producing the tequila known today. The popularity of the drink and the history behind it has made the town and the area surrounding it a World Heritage Site. It was also named a "Pueblo Mágico" in 2003 by the Mexican federal government.

Mezcal, sometimes spelled mescal, is a distilled alcoholic beverage made from any type of agave. The word mezcal comes from Nahuatl mexcalli, which means "oven-cooked agave", from metl and ixcalli. Traditionally the word "mezcal" has been used generally in Mexico for all agave spirits and it continues to be used for many agave spirits whether these spirits have been legally certified as "mezcal" or not.