The Advertiser (Adelaide)
The Advertiser is a daily tabloid format newspaper based in the city of Adelaide, South Australia. First published as a broadsheet named The South Australian Advertiser on 12 July 1858, it is currently a tabloid printed from Monday to Saturday. The Advertiser came under the ownership of Keith Murdoch in the 1950s, and the full ownership of Rupert Murdoch in 1987. It is a publication of Advertiser Newspapers Pty Ltd (ADV), a subsidiary of News Corp Australia, itself a subsidiary of News Corp. Through much of the 20th century, The Advertiser was Adelaide's morning broadsheet, The News the afternoon tabloid, with The Sunday Mail covering weekend sport, and Messenger Newspapers community news. The head office was relocated from a former premises in King William Street, to a new News Corp office complex, known as Keith Murdoch House at 31 Waymouth Street.
The Duke and Duchess of Cambridge on front page of The Advertiser on 23 July 2013
The office of The Advertiser in Waymouth Street, Adelaide
The Advertiser Building on King William Street, Adelaide, 1936
Tabloid (newspaper format)
A tabloid is a newspaper with a compact page size smaller than broadsheet. There is no standard size for this newspaper format.
British tabloids in 2011
Tabloid products of the late 1880s
"A photographer's photographer" quote by First Lady Florence Harding, who stated the Edward Jackson's photograph of her was "the best photo ever taken." The photo ran on the entire front page of the February 5, 1921 edition of the New York Daily News.